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Start your engines and buy your tickets Richmond, September’s SMCRVA with Ford Motor’s Craig Daitch is not to be missed. Join us on Thursday, September 15 at the Science Museum to hear about Ford’s social media successes and how they plan on using new platforms in the future.
Craig, who is social media manager for Ford Motor, will go over the well-documented Fiesta Movement campaign, along with Focus Doug, the Ford Focus’ one-and-only spokespuppet. Craig will tell SMCRVA how strong products, engaging content and an emphasis on listening to your customers can create powerful social media results and even stronger sales. Did we mention that attendees will have an opportunity to test drive Ford vehicles to check out their new My Ford Touch and SYNC technologies?
About Craig
Craig is a leading mobile and social media strategist who manages the United States Social Media initiatives for Ford Motor Company. Prior to Joining Ford, Craig was a partner in the social media consultancy Converseon where he worked with a diverse range of clients such as Walmart, 3M and IBM. Prior to Converseon, Craig led the development of Measure2X, a joint venture between Rapp and Alcone Marketing Group. Additionally, Craig managed the emerging media practice at Digitas and established the North American new media practice at PHD, an Omnicom company.
Craig has contributed articles to AdAge and has been an honored guest at NYU's Stern College of Business as a speaker on emerging media and mobile marketing.
Want a little preview? Here's an interview Craig did with BlogTalkRadio:
Social Media Club San Diego is a community of thought leaders, practitioners, and enthusiasts who live and breathe social media. Our group believes in connecting people and subscribes to a philosophy founded on the principles of expanding digital media literacy, promoting standard technologies, and encouraging ethical behavior.
Become a part of San Diego’s fastest growing social media community. We invite you to be a part of our organization and look forward to connecting with you at one of our upcoming events.
